London Sport and Exergame have embarked on a partnership which will see the leading supplier of interactive fitness and gaming products support London Sport’s mission to make London a happier and healthier city.
The London Sport/Exergame Partnership
Exergame will play a critical role in supporting several London Sport projects and demonstrate how technology, gamification and interactive fitness can help improve activity levels across the capital. In particular, Exergame and London Sport will be creating spaces and adding value to community projects to help young Londoners enjoy being active and develop positive physical habits for life.
Central to the partnership will be Exergame’s involvement in the Opening Schools Facilities project which will see London Sport distribute £5.7m over the next three years to help schools open up their facilities outside of school hours. Exergame will be providing products and offering specials discounts to schools to help them better engage young Londoners and the wider community in sport and physical activity.
Exergame x Opening School Facilities
Exergame x London Sport Awards 2024
The Digital and Tech Innovation Award in association with Exergame recognises creative new thinking, innovative ideas, or the creation and/or use of digital or technological methods to support inactive Londoners to get and stay physically active. This is the second year of Exergame’s sponsorship and the Awards are on 21 March 2024.
Exergame Europe provides fun and functional fitness technology and gaming fitness products. Also known as active gaming, exergaming, immersive fitness and interactive fitness, products that are geared towards improving overall health and wellness through improved reaction time, balance, co-ordination and strength training exercises. Individuals can challenge themselves to improve their fitness or compete against others with essential feedback through recorded performance scores.
To read about Exergame’s latest product iDance2, click here.
More information and contact details:
For more information about our partnership with Exergame, or about any other commercial opportunities that are available with London Sport, please contact our Director of Fundraising, Marketing & Communications, Tanya Rabin.